White House Unveils TikTok Deal to Hand US Control of Its Algorithm

The White House has struck a pivotal deal that grants US companies full control over TikTok’s recommendation engine and appoints Americans to six of seven seats on its US board. This breakthrough with China aims to safeguard data privacy and national security, finally resolving months of legal battles over the app’s future in America.

Details & Context

TikTok’s US fate has swung from possible shutdown to full American oversight. Ordered to divest or face a ban in January, ByteDance repeatedly delayed the sale deadline—four times under President Trump—before extending it again to December. Under the new framework.

· Algorithm Control: Oracle will lead data and privacy, while a US-led consortium will own and manage TikTok’s algorithm for 170 million American users.

· Board Composition: Of seven board seats overseeing US operations, six will go to American investors including Oracle, Silver Lake, and Andreessen Horowitz.

· Pending Signature: Press Secretary Karoline Leavitt told @FoxNews the agreement could be finalized “in the coming days,” pending Beijing’s nod.

· Trump–Xi Approval: Trump and Xi Jinping gave verbal approval on a recent call, though China’s Commerce Ministry and state media remain cautious in their comments.

Quotes

· Karoline Leavitt, White House Press Secretary: “The data and privacy will be led by one of America’s greatest tech companies, Oracle, and the algorithm will also be controlled by America as well. All details are agreed. Now we just need signatures.”

· President Donald Trump (Truth Social): “The call with President Xi was productive. I appreciated his approval. This deal keeps TikTok alive in the US.”

· China Commerce Ministry Statement: “China respects the enterprise’s wishes and welcomes market-based negotiations compliant with our laws to strike a balanced solution.”

· TikTok US Board Member (Anonymous): “American control of the algorithm ensures user data stays domestic but rebuilding trust with users will be key.”

Additional Information

· National Security Drive: The US Department of Justice flagged TikTok’s access to user data as a threat of “immense depth and scale,” spurring the forced sale.

· Oracle’s Role: Chaired by Larry Ellison, Oracle will host TikTok’s US data on its cloud servers, ensuring privacy and encryption under US law.

· ByteDance Stake: China’s ByteDance retains a minority stake and veto power only over Chinese content with no control over US operations.

· Media Power Shift: David Ellison’s recent acquisition of Paramount (owner of CBS News) strengthens US media influence over TikTok’s content oversight.

Impact Analysis

Area	Impact
US Users	Enhanced data privacy, tailored content recommendations, possible algorithm tweaks
TikTok Creators	Stability in platform operations, potential changes in reach and monetization models
Marketing Brands	New ad data controls and privacy compliance, revamped ad-targeting options
National Security	Mitigated risks of foreign influence via algorithm control and US data sovereignty
US–China Relations	Diplomatic balancing act—commercial deal may ease tensions but oversight scrutiny continues

Conclusion

The TikTok algorithm deal marks a turning point for the embattled social media platform in the US. By placing algorithm control and board oversight firmly in American hands, the administration has addressed key security concerns while preserving the app’s massive user base. The coming days will reveal whether this delicate balance between data/privacy and free expression holds firm—reshaping the future of short-form video entertainment.

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